Amy Arnett wrote:Hi Emilio!
My husband is from Niigata. We will try to stop by your farm next time we are visiting his family.
Being the first to translate a word is tough. Most of the time I just write it in katakana and try to make it a borrowed word. I think patagonia's translation comes off as kind of industrial, like it's something that a bigger farming business would do. Your translation seems more accessible to anyone who might want to try.
Since it's still a new word, people will be searching the internet for what it means. If you haven't already, a short blog post or youtube video that's just explaining what both translations mean should help anyone using the new word to find you.
Anytime you can write "regenerative agricultureとは" it should put you higher in search results as that is the phrase most people would search for to find the Japanese explanation. Regenerative agriculture and permaculture are still not well known in Japan, as you mentioned, so you might get more interest by focusing on the individual components of your farm, like what you are growing or what animals you are keeping. You could try inviting people for 農業体験 nougyou taiken, farm experience, kind of like small workshops. A search turns up lots of sites to post experiences, even Jalan has them. Planting rice by hand is probably the most popular, but you can hold one for anything you do on your farm.
I'm finding that there are people who want to move to the country and live a permaculture life, even if they don't know the word permaculture, but it can be very hard to find a place that will accept new people in the neighborhood. "Trial stayトライアルステイ" is becoming popular. People can come live in a village on a trial basis, a couple weeks to a few months, to see if they are a good fit and if they will enjoy the village life or not. You might advertise a trial stay on your farm, or propose the concept to your town office.
Another thing I hope to try someday is set up an independent study program with a university. Students could come and do some kind of study or experience (自習)and get university credit for it. I'd also like to offer experimental fields for students to do their undergraduate thesis someday.
Permies is a great site for attracting people from abroad, once travel becomes less restricted of course.