Let's suppose there is an ant named Bob. And Bob says the he wants to create a kickstarter to build a freezer wofati. Bob will build it (or hire out to build it), video it and offer videos. A possible reward could be to get a personal tour of the final product (and other stuff here). Maybe there could be a private forum here on permies where people could see lots of updates, but Bob does post some updates to the general public.
When the project is done, Bob could post the video out at scubbly and have a residual income stream.
There are probably 50 projects like this.
And, most importantly, I play almost no part in it. It does not require me to put oodles of time into it to make it go. There could be a several big projects every year.
In the last few months our peeps shelled out about $10,000 to permaculture chickens, $10,000 to the permaculture book for kids and $80,000 to rocket mass heaters. What if we had three or four different people here at the lab running similar kickstarters. For $20,000 they could build a freezer wofati and put out a video about the experience. They would also then have an on-the-land income stream.
I am would recommend using Patreon for something like that, not only for the benefit of the ant but also for the benefit of the audience. I would much rather subscribe $1 a video than pledge $5 for a video compilation that I would not receive for 6-8 months. The two recent kickstarters I participated in left me with a positive feeling for kickstarter, but I wouldn't pledge a project that wasn't either about a subject I am very much interested in (such as permaculturechickens) or one where he smaller pledges gave me enough little bonuses to make it worth the small pledge.
With Patreon you can set goals and reward levels much like kickstarter, but it is something you build up as you go instead of build up before you can even get started.
Of course these are all relatively new things and could end up going the way of myspace (and hopefully facebook soon) so it is hard to tell when we will reach a point with either of them where people just don't want to pledge anymore since there is so much already out.