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this forum made possible by our volunteer staff, including ...
master stewards:
  • Nicole Alderman
  • r ranson
  • paul wheaton
  • Mike Jay
  • Anne Miller
  • Jocelyn Campbell
stewards:
  • Devaka Cooray
  • Joseph Lofthouse
  • Burra Maluca
garden masters:
  • Dave Burton
  • Pearl Sutton
gardeners:
  • James Freyr
  • Joylynn Hardesty
  • Daron Williams
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Welcome to the Permies Digital Market


This is a quick and easy system where you can sell ebooks, plans, videos and other downloads, as well as rent and sell access to streaming video. You can even to sell physical objects like books, DVDs or even felt dragons. The system has many great features, and was created to be easily understood and set up.

The first step is to set up your account as a seller/affiliate account. Learn how in this thread. It's quick and painless.

Once that is set up, you can proceed to setting up your first thread in the digital market. We call these 'premium threads.'

What is a premium thread:

This is new feature built into JForum (the software Permies runs on) that works as a replacement/alternative to other selling platforms, such as Scubbly, where Paul used to sell his stuff. Since they have closed their virtual doors, he decided to create this system for selling his stuff, and the stuff of any of our other Permies members. In a nutshell, you can create a thread in a way that some chosen parts of it would be visible only to people who purchase full access to that thread. Those chosen parts will be hidden from the people who haven't paid for access, and they would only see a black and periwinkle box with payment options to buy/rent full access to that thread.


Here's How to Make a Digital Market Thread:


Step
1

Create a New Thread



Create a new thread as you'd normally do. Type in the subject and type your post content as normal. Make sure the subject line contains a descriptive title. It could also include the type of product you offer - ebook download, streaming video, etc. - so people know what they're going to get before they open the thread.


Step
2

Put  PREMIUM Tags around the Content that's For Sale



Write up a description of the product you are selling.

In your post content, decide which part should be visible only to people with full access, and wrap that part in between [premium][/premium] tags. In other words, anything you put in between [premium][/premium] tags will be visible only to those who have paid for full access to that thread. In contrast, anything you put outside the [premium][/premium] tags, will be visible to everyone!

Possible-use case: you want to embed a youtube video that should only be visible to people who have paid for the access. On the same post, you want to add a brief introduction above that video, which should be visible to everyone, that would entice people to buy access to watch that video.  Your post content would look something like this:



Attachments such as e-books, podcasts, plans, etc. that people can pay to download:

If you want to attach a file and make sure that only people who have paid are able to download that file, you can do so. Basically, if the post contains the [premium][/premium] tags ANYWHERE in the text, ALL the files attached to that post will be downloadable only for people who have paid for access.

So, if we just attach a file to the above post in our example, since that post has premium tags already in the post, only people with full access to the thread will be able to download that attachment.

For Physical Items and Attached Content:

  • For a physical item, just place the tags where you want the little pay-window to show up. No need to attach anything or have any hidden content.
  • What if you don't have anything like a video or any other 'secret' text to wrap between the premium tags, but just an attachment that needs to be available only to people who paid for the access? Just insert an empty [premium][/premium] tag anywhere to the post, attach your product (ebook, pdf, video, etc.), and you're done!




  • Step
    3

    Set Your Prices



    Configure pricing. Click the "Paid Content" tab at the bottom, and check the "This thread can have paid-only content" checkbox.



    Doing this will make more options visible. Check the boxes that you want to apply to the thread. If you select a rent option for a video, don't forget to set how many days it will be available for viewing. This is also the place to set your affiliate fee. This is the fee others can earn if they have a link to your product on their own website or blog. (See below to learn where to get the affiliate link.)



    "Buy with Paypal, price $" - This is the price in USD people have to pay with Paypal to get forever access to all the premium content in this thread.
    "Buy with pie, number of slices" - People with pie can handover this amount of pie slices to get forever access to all the premium content in this thread.
    "Rent with Paypal, price $" - This is the price in USD people have to pay with Paypal to get one month access to all the premium content in this thread.
    "Rent with pie, number of slices" - People with pie can handover this amount of pie slices to get one month access to all the premium content in this thread.

    Pie Pie is something that Permies users can earn (or purchase) to be used for other things on the site. This is just an option, and you are not obliged to use it as a payment option. More about Pie will be added soon.

    If you are creating the thread for someone else's product, there is a box to click for that, too: "This thread is created on behalf of another user". When you check that box, you can then add in their seller code so that the payments go to them instead of you. Learn how to get a seller code at the bottom of this thread..


    When you have your content written, your video link placed between the [premium][/premium] tags, and all of your payment options selected, click the Submit button and you are done!

    Physical Objects:

    If you are selling a physical object that will be mailed, set the price of your item, as well as the total price when international or domestic shipping are applied.

     

    Wherever you put your [premium][/premium] tags in your post, will become the place for people to purchase your object.  It will look like this to potential buyers:




    Step
    4

    Admire Your Thread



    After you create your premium thread with video, this is how it will look to people visiting the thread, before they pay:



    Double-check to make sure that "premium"/for sale content is not visible. You can also log out (or view the thread from a logged out browser), just to double check that hidden stuff is hidden.

    Note: because you are the creator, there will be a link at the bottom of the white area which would let you see your own content. Click that link, and the black area will be replaced with the actual content - emulating how it would be visible for someone has paid for the full access.

    At this point, there are three kinds of people who can see the actual content: you - the creator of the thread; people who have paid to get full access to your thread; and Master Stewards.


    It really is a little bit like magic. If you have any questions, please post them below and we'll do our best to lead you through the process if you're having troubles.

    Once the thread is set up, if you scroll down to below the post, you will see the affiliate link. If people want to help sell your product, and earn a little bit of money for it, this is the link they will use.




    Step
    5

    Extra Tips for Creating Good Premium Threads



    • Proper spelling, grammar and punctuation will make your thread look more professional.
    • Using the tools at the top of the content window to bold text, increase size of headings, or making them colored, can make the thread more interesting.
    • Including images, or video trailers or teasers, can be very effective. Ensure that your images are sharp and attractive.
    • If you are selling access to a video on Youtube, remember to set the video to private on Youtube, so it can only be seen by people who have paid for the access link.
    • If you are selling a download or physical object, you can enclose a message between the tags. Maybe a Thank you message, or any information you feel they need.

    Images

    Images must be 700px wide or less, and 72 dpi. Please name your images before uploading, using all lower case text and using dashes between each word (NOT underscores). For example:

  • rocket-mass-heater-plans.jpg
  • best-elderberry-jam-cold-fighting-immune-system-boosting.jpg



  • Other tools on Permies to promote your stuff

  • Take a look at this thread about Thread Boost - https://permies.com/wiki/61482/Thread-Boost-feature
  • This thread on how to promote your stuff on permies for free - https://permies.com/t/20020/Promoting-Stuff-Permies-FREE



  • If you have any other selling tips, please feel free to share them below.
    COMMENTS:
     
    steward
    Posts: 2095
    Location: Sunshine Coast, BC
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    We're keen on getting more folks to add their products to the digital market! If you have a video, ebook, or super plans for building something, please feel free to post your wares in the digital market. We only ask that the products you post in the market are legal, good quality, and pertain to pertain to permaculture, homesteading, or other interests here on Permies.

    If you have questions, ask them here and I'll help you through the process.
     
    Tracy Wandling
    steward
    Posts: 2095
    Location: Sunshine Coast, BC
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    Here is an image that can be used on Facebook to promote the digital market. If you want to promote a particular product, use the affiliate link from that product in the post, a bit of a description, along with this image, and you've just created an affiliate link. It's also a great way to help promote the digital market, and help spread the word about Permies and permaculture.

    To use the image, first click on it so it opens in a new window. Then right click on the image to download.

    digital-market-facebook-image.jpg
    [Thumbnail for digital-market-facebook-image.jpg]
     
    master steward
    Posts: 13274
    Location: Left Coast Canada
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    Great tutorial, thank you.

    I noticed I can sell physical goods through this system.

    I like the idea of accepting PIE for goods.  People can buy PIE as well as earn it by posting awesome content on permies.  Is it possible to accept PIE for physical goods?  The option seems to be shaded out.
     
    master steward
    Posts: 7678
    Location: Pacific Northwest
    2595
    cat duck fiber arts forest garden homestead hugelkultur kids sheep foraging wood heat
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    If you sell something on permies, are there listing fees like on etsy? What percentage does permies take when an item sells?

    Thanks!!!
     
    Nicole Alderman
    master steward
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    Location: Pacific Northwest
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    Ah-HA! I found the info! Permies take 1% and paypall 2.5%.



    More details here

    So, of what you sell, 3.5% goes to someone else.

    On etsy, that percentage is 3.5%, not counting what paypall takes, and not counting the $0.20 listing fee for each and item listed (which you have to pay again and again everytime someone buys something. If no one buys anything, you have to pay 20 cents again in 4 months just to keep it listed.)

    Well, hot-diggity-dog, permies sounds a lot more affordable to sell on!
     
    gardener
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    Question: For physical sales, how does it work for delivery?  
    Specifically, when the person clicks on it, are they prompted to give an address?  Allowed to make notes such as "UPS address / USPS address" or "UPS back porch please"?
    How does that address / order information reach the seller?

    Any chance there might be a magical "Permies Store" where you can send a case of physical items (books, DVDs, etc) and pay a fee per sale so that Permies elves magically ship those items as soon as they are ordered?
     
    Nicole Alderman
    master steward
    Posts: 7678
    Location: Pacific Northwest
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    Erica Wisner wrote:Question: For physical sales, how does it work for delivery?  
    Specifically, when the person clicks on it, are they prompted to give an address?  Allowed to make notes such as "UPS address / USPS address" or "UPS back porch please"?
    How does that address / order information reach the seller?



    Here's the email I got when Jocelyn ordered from me (it had the address, but I edited it out):

    Congratulations Nicole, you've made a sale!

    Jocelyn Campbell has purchased your item, "The Official Permies.Com Jocelyn Campbell Action Figure!" for $40.00.

    permies fees:  $0.40
    Paypal fees:  $1.46
    Your profit:  $38.14

    $38.14 has been added to your permies account:
    https://permies.com/forums/premium/list

    Please ship this item to:

    JOCELYN CAMPBELL

    address
    city, state, zipcode
    country


    If you want to contact Jocelyn Campbell, you can send a purple mooseage:
    https://permies.com/forums/pm/sendTo/11936



    I can't remember if there's a place to write notes. Maybe Jocelyn knows, as she ordered from me?

    Any chance there might be a magical "Permies Store" where you can send a case of physical items (books, DVDs, etc) and pay a fee per sale so that Permies elves magically ship those items as soon as they are ordered?



    That's a neat idea! I think it'd be neat to also have a "cart" and people can "check out," that way, if people are ordering multiple things from one person, the shipping is combined...kind of like if someone orders off of ebay or etsy: the cart shows the items by seller, so you can do one check out, but have multiple shipping costs.

    Right now, too, you have to choose a US shipping and an international shipping...which is kind of hard to ballpark, because now it costs more to ship the same item to Maine, than it does to somewhere in my state. It used to be the shipping was the same no matter where they were delivering in the US.

    As Paul has said, the digital market is optimized for digital purchases, rather than physical ones. But, maybe if enough physical objects are sold, we can get fancier programming to make the buying experience more lovely for physical-item purchasers and sellers!
     
    permaculture is largely about replacing oil with people. And one tiny ad:
    permaculture bootcamp - learn permaculture through a little hard work
    https://permies.com/wiki/bootcamp
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