I know this is an old thread, but Paul put it in his daily-ish email last week & it stuck in my brain with an idea.
How many of these sleep problems are a result of the modern lifestyle? I would love to know if any of the people posting about their sleep issues are living off-grid, farming, growing their own food etc?
I wondered if sleep could be another area for Permie type people to make an income.
The idea is offering a 'detox' or 'sleep reset' as if your homestead is a resort. People with sleep issues would come & live & work on the farm for a few weeks (paying maybe $1000 a week?).
I'd bet many of these sleep issues would disappear if the person had a week or two with no artificial lights or devices and doing manual labour during the day and eating healthy food.
Maybe it could be part of Paul's health empire.