Laura Wagner

Love The Grommet! Church land/newsletters is very interesting. That's what I like about this forum!

If it's just about moving the cards - then there are a ton of ways to do it. Yes, as others have posted - give-aways at events, provide to gardening groups as a teaching tool, universities, soil scientists for bridge clubs, etc. Uncommongoods and other unusual gift sites would love to know about your product. Amazon will get the shipping done for you - but not the promotion. There are good PR firms you can hire who will help you get national coverage also - but since you want to move the cards now - you may want to start contacting the digital storefronts yourself. PR is more of a long-term goal to get the word out about permaculture.

Cassie: It looks like you are in Florida. I am sorry to hear it hasn't been good for you yet. Surely there are a few good PR folks where you are. Going local is best - because local folks know where you are and who you want to connect with in your area better than anyone else. Any Florida folks who have worked with good people? Any local companies you like that you could ask? City or Chamber groups?

And Keahi Maumauma is right. Every project you undertake can be promoted. You can invest in the projects as well as the promotion. Continue to do good work.

There are no doubt PR professionals in Missoula. I have been reading your e-mails for some time and love what you do. Others do also. Word of mouth is a great way to start spreading the good news of permaculture (as are the playing cards) but at some point you have to reach people who may not know the people you know. With PR professionals, you pay for their time. They should put a plan together for you, write up articles and news pitches for you, and reach out to gardeners, trade publications for alternative lifestyles, gardening, etc. to get the folks already thinking about life differently - who may not know about your blog or the cool stuff permies are up to. It's good to start where you are - because then you can meet with your person, they can take photos, and see what they can do locally for you first. https://www.google.com/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=Missoula+montana+public+relations. But if you can't find like-minded folks where you are, I can always help.

You will get A LOT more bang for your buck with PR than advertising. Any advertising you do can support the PR already in place.

All the best, and GO PERMIES!

Don't spend it on advertising. Spend it on Public Relations. Get the word out to the media directly to infect more brains.