I think big corporations try to placate the public with simplistic, self serving "solutions" i.e.:
Don't worry about plastics, just recycle your water bottles, and everything will be fine. All we need are electric cars and solar panels, and global warming will go away.
Those sorts of thing.
Don't get me wrong, recycling, electric cars, solar panels, wind turbines, and the like, all have their place. But if we are going to fix global environmental issues, we need more than that.