To hear this from NRCS and USDA is flat amazing. It is a long listen, but good background on how to sell this to monocroppers in their language.
my bit to help change the world for the day...
"You must be the change you want to see in the world." "First they ignore you, then they laugh at you, then they fight you, then you win." --Mahatma Gandhi
"Preach the Gospel always, and if necessary, use words." --Francis of Assisi.
"Family farms work when the whole family works the farm." -- Adam Klaus