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Please Help Me Select Zipcodes in Yuma and Calexico to Market My Book

 
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For a while, I've been thinking about creating some postcards to promote my book, Alternative Crops for Drylands, and sending them via the post office's EDDM (Ever Door Direct Mailer) program. Judging from satellite imagery, I would say the Yuma and Calexico area have the most relevance to my topic. I considered extreme southern Texas as well, but it doesn't look nearly as agricultural.

I was listening to this podcast the other night where the host was discussing the increased scarcity in the communities that depend on the Colorado River. Peak Prosperity: Deadpool America's Drought

It sounds like there is really going to be rationing of supply in the near future, with some farmers giving up all together. It looks like in many cases it will be the end of growing traditional thirsty crops in the region. My book highlights a number of useful species (mostly from subtropical arid regions) that could be experimented with.

I realize a lot of the farmland owners probably don't even live there, as many farms are probably corporate owned. My idea is to target the neighborhoods where actual farm managers as well as land owners live (the decision-makers who are in a position to decide what to grow), who might dare to think outside the box and experiment with more unusual plants.
I'm not very familiar with the neighborhoods of those cities. Perhaps such people would be located in more affluent neighborhoods? Please give me you input.
Cover-of-Book-Small.jpg
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Scott, why not tell us how to purchase the book ourselves?
 
Scott Obar
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John C Daley wrote:Scott, why not tell us how to purchase the book ourselves?



For international orders it's a little more complicated. I think the etsy page factors in the price of international shipping. Otherwise, you could just paypal me ten dollars, and I can email a pdf version. PM if interested.
 
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