Some people certainly do, but mostly it's a joke about marketing.
It came up as a way to stack functions while making biochar-in the summer.
What to do with the otherwise wasted heat?
Distill water and
sell it!
Actually, adding humic acid,sea salt,Creeping Charlie extract, and/or whatever to the water would be a great gimmick.
"Our hand wrought water is filled with everything you need and nothing you dont"
Someone is selling bottled hops water at our farmers market.
It's pricey, tastes like ass, thus people who buy it are already sold on liking it,emperors new cloths,don't yah know...