The thing that's killing me is that I could probably do the logo for someone else. I'm clear on our message and who are target market is. But it's like doing dentistry on yourself, just not a good perspective!
I have a dream artist for our labels that I've started a conversation with. We just haven't talked dollar signs yet. I don't want to cheap out, but I don't want to be a chump either. One thing I do know is that rebranding after a few years is a mess, so it's worth putting some thought and cash into it now. Well, after this spring's trees are paid for.
R Scott wrote: Do you need photos? Can you DIY photography? We have enough camera gear to do most of what we need. Photographers can be had cheap or expensive, they can be worth the money--especially if you have a hard subject to shoot, whether that is kids or macro detailed shots. EDIT: YOU can do photography (very well, LOVE the cover shot on the stray arrow page), but am leaving it here for others not gifted in that way.
Aw shucks! I haven't been shooting as much as I should around here. I get so busy doing stuff that I forget to grab the gear and document. Again, it's harder to be the active observer when it's your own project. Photog friends who come visit often get much better shots than I do because their perspective is fresh. I just see the Clampettitis (the condition of living like the Clampetts of Beverly Hills).