Chef Dan Barber: What Farm-to-Table Got Wrong

Interesting article. Of course, when I see this I wonder why the farmer is not running his own animals as co-operators in reconditioning his land.

http://www.nytimes.com/2014/05/18/opinion/sunday/what-farm-to-table-got-wrong.html?_r=0

Today, almost 80 percent of Americans say sustainability is a priority when purchasing food.

As much as I wish that quote was accurate, I have to think that it is merely what he would like to believe.

Personally, I doubt that 10% of Americans even think of sustainability while cruising down the supermarket aisle.
If he had said "...80%...say price is a priority..." I would be inclined to believe it at face value.

I believe that we have a looong ways to go to reach the 80% figure.
Do 80% of Americans even know that food comes from a farm?

I think "sustainability" is a nice word. I also think that most people don't have clue what it really means (such as recycling organic wastes back into the system).