Richard Perkins wrote:Hi Folks,
Thought I'd let people know I have added 5 & 10 book bundles to the campaign to lower shipping costs. Unfortunately Sweden is up there in the most expensive countries to live and run a business in, and we know it can be quite shocking if you are not familiar with it!
Now 5 books posted anywhere in Europe will cost 436 Kr each including delivery
10 books anywhere in Europe will cost around 405 Kr each with delivery
5 books anywhere outside Europe will come in at 500 Kr each delivered
10 books anywhere outside Europe will come in at around 458 Kr each delivered
I hope that can help some folks. By not backing big corporations and selling direct from the farm you end up paying the 'true cost', as it were, but we think it is still very much worth it.
Gabriel Grace wrote:Hey Richard and Lorenzo,
I am greatly intrigued by this book. However, through the two photo slides, there is obviously a tremendous amount of work and capitol taken to complete these systems. I do not doubt the that this book has extremely valuable knowledge to it, but does every solution presented require an incredible amount of capitol and labor? Is it applicable to a small farmer started by a few people with limited funds?
Richard Perkins wrote:
If anyone has questions, etc, I'm happy to check in here to address them.
Richard Perkins wrote:Hi Kyrt,
Thank you for your question. Other people ask this, and we understand many may not choose to read the book because of our decision to only make it available directly from the farm in hard copy.
A few people have mentioned environment, and to be honest this is too complex a notion to address here. Personally I cannot see digital media as being more 'environmentally friendly' in terms of the whole. To be frank, far more fossil fuel and resources go into creating computers, internet systems, digital infrastructure and propping it all up than to traditional publishing processes. Removed health and safety concerns you might say. I'm not interested in a discussion about this, I just point that out because for me it has nothing to do with 'ethics' other than perhaps contrived ones that I do not share, and so it is not so relevant to my decision making.
It comes down to a personal choice. We value quality made books. We go to a lot of trouble to create premium farm products and sell them direct from the farm to our customers. We want the same with this book. It is an interesting approach, and one that fulfills our context better than by going with a publisher. We are interested in innovation at different levels, and it is my feeling that publishing needs some innovation to 'get with the program.' It's a personal experiment in that way perhaps...
Does that mean that you've padded the 'price' with 'shipping' rather than listing a clean price based directly on what it costs to produce the work [including the cost/value you've ascribed to your efforts]? I was under the impression the shipping cost was just the price to ship the book to your customers.
We have done what we can with postage costs by offering multiple book packages. What you are seeing is a reflection of the cost of living and working in Sweden I'm afraid. That's part of the success of this farm, in that we are making it work in such conditions paying Swedish taxes. The book & shipping represents the actual cost, something perhaps easy to forget when things are available via corporate structures like Amazon, etc.
If I can scratch together the cash I certainly want to, I'm in the middle of bootstrapping a farm myself and it seems like quite an asset.
I totally understand this will not work for everyone, but it is a choice we have consciously made and are happy with. I apologize if this will not work for you, but hopefully you will happen upon a copy with someone else down the road...
Richard Perkins wrote:Hi Gabriel,
Thanks for your comments. Good questions and relevant to many I would guess. I’d like to address this here briefly and to clarify some points, as they might be surprising. I would also take this opportunity to expand on the objectives of this book and exactly how it is aimed at supporting those within the constraints of limited resources you mention. That’s exactly what I do in my educational and design work.