posted 2 years ago
I like what John said. In addition, decide whether you want straightforward, serious, symbolic, fun, jokey, etc
You can use a description of your location, like Hillside Organic Seeds, Aspengrove Farm, Red Barn Seed Company, etc.
If you have certain values that are important to you in the business, you could either use those words or use something that symbolizes those values. There's already a company called Resilient Seeds, but that's a good example. Golden Goose Seeds would be an obvious, accessible way bring to mind abundance, but you could also go with something slightly less obvious like Demeter (Greek harvest goddess) or the name of a plant that's ubiquitous where you operate.
You could also include a nod to your origin story in the name. If there's a person or incident in your life that inspired you to do this, you could incorporate descriptive words that reference the person or incident, like Ponytail Seed Supplier, Barefoot Seeds, Big Rain Seed Co., etc.