This concludes my wrapup of the rocket mass heater season. I have posted 37 videos to youtube about rocket mass heaters this year - mostly in the hope that more people will learn about rocket mass heaters and switch from problematic forms of heat (electric, natural gas, propane and conventional wood stoves) to this much cleaner, much cheaper, overall super win for our wallets and well being.
I stopped off and visited with Ernie and Erica a few weeks ago. Ernie is pissed. His words were something like "if you build a better mouse trap, it will change the world". A rocket mass heater saves the world, but the world appears to be comfortable shaking their fists at petroleum without actually trying on a solution at home. Personally, I think we have to swim upstream, against the flood of FUD from corporate trolls and general ignorance. As always, the solution is hundreds of small, easily digestible tidbits of information. And lots of work.
Super big thanks to my patreon supporters. Without their help, this video push would not have happened.
Big thanks to the plotskateers who helped me learn how to work youtube better. And it isn't really about me, it is about all of you. The videos on youtube that get a million views in a day have 700,000 likes and 600,000 comments. If you all want this information to get into more brains it is REALLY about YOU. The plotskateers showed that for each youtube video, you can:
- give a thumbs up
- watch the video all the way to the very end
- subscribe and click on the bell
- leave a comment (maybe two?)
- use the "share" feature
- use the "add to" feature (maybe "watch later"?)
Your love for a video charms youtube into showing this stuff to a hundred more people. Show your love for a dozen videos and that's 1200 people. So for people to learn more about rocket mass heaters or to learn more about pop singers on youtube rests entirely in your hands.
Here are the videos from the last couple of weeks:
paul wheaton wrote: Ernie is pissed. His words were something like "if you build a better mouse trap, it will change the world". A rocket mass heater saves the world, but the world appears to be comfortable shaking their fists at petroleum without actually trying on a solution at home. Personally, I think we have to swim upstream, against the flood of FUD from corporate trolls and general ignorance. As always, the solution is hundreds of small, easily digestible tidbits of information. And lots of work.
Is Ernie pissed because of putting all that content on YouTube? I hope not - I just bought both DVD sets because, after watching the YouTube videos, I realized how much valuable content is there even though I already have a copy of their book.
Ernie is pissed because he solved a huge gob of the world's problems - and now he is ready to move on to other big projects. Only it seems that folks have generally not noticed the solution.
He quoted "build a better mousetrap and the world will beat a path to your door." and that didn't happen.
People are angry about fracking, pollution, energy stuff. Tesla cars are getting a lot of attention, but a rocket mass heater does far more and costs a tiny fraction.
It would seem that if it doesn't come with a hundred million dollars of marketing and PR work, then it doesn't really exist. Of course, there were a lot of companies trying to push an electric car before the tesla became popular.
Yeah, marketing, exposing people to information, etc. is huge. Also, I think the work you all are doing to make RMH more accessible/easy is really important. We are used to going to a store and buying some preassembled, prepackaged item that is more or less plug and play. Wood stove, gas furnace, etc. all fit this model (even if you have to have someone come install it for you).
It seems to me that the ongoing work with batch boxes (less active management) and shippable cores (less DIY and tinkering) will continue to lower the barriers to entry for people, and hopefully get more and more people interested. Also, infecting more brains!
There are two kinds of people.
1) Those who can extrapolate from incomplete data
What could go wrong in a swell place like "The Evil Eye"? Or with this tiny ad?