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I just peeked under the kickstarter hood.  If everyone who's currently at a lower pledge level bumps themselves up to the $65 level, that would add 13 stretch goals worth of activity.  While I know not everyone has the disposable income to throw in, it is an interesting number...
 
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So, math boy, how much would we be up to if everybody below 65 bumped up to 65?  Total dollars and total stretch goals?
 
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Only $414 to the next stretch goal...The World Dominion Gardening 3 movie set!
 
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paul wheaton wrote:So, math boy, how much would we be up to if everybody below 65 bumped up to 65?  Total dollars and total stretch goals?


$150,000 and 27 stretch goals I think...
 
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To go to the kickstarter,


    CLICK HERE!



 
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A promo for the SKIP Kickstarter went out in our newsletter this morning.

Screen-Shot-2021-04-18-at-7.38.36-AM.png
[Thumbnail for Screen-Shot-2021-04-18-at-7.38.36-AM.png]
 
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Interesting stats ...

2274 people have watched the video on kickstarter.

1857 backers.


In a single email to almost 100,000 people, 21,000 people opened it.  


21,000 people read one email, but only 2274 people have watched the video on kickstarter.


I do think that this is ...  different.   Really different.  Hard to get your head wrapped around.   At the same time, I think the video does a really good job of explaining it.  


In an effort to try to understand stuff I am taking an intense look at these two numbers:  21,000 and 2274.


I think that this says that the poetry I wrote to the 21,000 was not inspiring enough to get people to look at the kickstarter and watch the video.  Does this seem reasonable?  Might there be other factors I haven't thought of yet?

Here is the video:

 
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In my case, I would rather read a written description than watch a video, so I backed the Kickstarter after reading through the page but I have not watched the video.

I am sure there are others who feel the same way, which may lead to that discrepancy.
 
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Logan Byrd wrote:In my case, I would rather read a written description than watch a video, so I backed the Kickstarter after reading through the page but I have not watched the video.

I am sure there are others who feel the same way, which may lead to that discrepancy.



I sometimes will watch a video, but the internet and cell service where I spend most of my time is VERY sketchy.

I would have contributed from what I read, but I did not want to give any of my "digits" to Kickstarter, thereby contributing to my email trash load. I still will contribute if there is another way to do it, as I am very much in favor of promoting this way of being that I think is healthier for the individual, community, and planet.
 
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Barbara Kochan wrote:... but I did not want to give any of my "digits" to Kickstarter, thereby contributing to my email trash load.


That's always a concern, isn't it? I honestly don't get much of anything from Kickstarter, however, except what Paul and Mike out as updates.
 
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Logan,

So the words on the page got the point across?


Of course, your experience kinda skews the numbers in the opposite direction.  I guess I am curious about 21,000 read the email, but so few watch the video.  Maybe there is something about email stuff I don't yet understand.  Are there bots that subscribe to email lists and open emails?


 
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I don't recall ever getting anything directly from Kickstarter either, other than updates from projects I've backed.

Not sure about the skewed numbers - I didn't watch the video on the live Kickstarter because I'd watched it beforehand when it was being vetted. I'm also more inclined to read stuff than watch, but I think if I'd tripped over this some other way and wasn't familiar with the concept, I would've watched the video and read the poetry... Not particularly helpful, but that's my 1.5 cents.
 
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paul wheaton wrote:Logan,

So the words on the page got the point across?

Of course, your experience kinda skews the numbers in the opposite direction.  I guess I am curious about 21,000 read the email, but so few watch the video.  Maybe there is something about email stuff I don't yet understand.  Are there bots that subscribe to email lists and open emails?

Yes! The Kickstarter description got my attention.

I don't think there are bots that subscribe to email lists, but I believe any Google/Gmail or Microsoft (outlook, hotmail, etc) email address that receives the email will show up as "read" for you. They have bots that read through everyone's emails and use them to decide what advertisements are best to show.
Microsoft's in particular can be annoying, because not only will it read the email, it will also click on links in the email and look at those pages to collect more information. I believe the only link it won't click is the unsubscribe link.
 
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Logan Byrd wrote:In my case, I would rather read a written description than watch a video, so I backed the Kickstarter after reading through the page but I have not watched the video.

I am sure there are others who feel the same way, which may lead to that discrepancy.



Me too. I knew before the start that I would back it up and due to different reasons - prefer reading & some logistics stuff - I didn't watch the video, just gave my monies, read the description at Kickstarter page at some point and cheered all along this thread. And then I rased the pledge. And then came that lovely post with a still shot from the video of who is who in the picture - and that made me curious enough to actually go and watch the video :-).

I probably did read the e-mail Paul is talking about, because I read everything permies related, but for the life of me can't remember what particular e-mail that was or what exactly was being said (written) in it.

Aside from personal preferences and/or technical issues such as internet connection, state of your speakers/headphones etc., which is something you can't change, it does boil down to the content of the e-mail AND to the behaviour of people on the mailing list. I know there are many things that influence wether someone will follow through on everything inside a message, even when they open it. For example - what day and/or time it was sent, relation between text and other content inside the message, even where exactly you put or embed links for that other content, and so on. Did read some blog posts on the subject from one of the widely known mailing list operators, but unfortunatly don't know much more than what I've already written here.      
 
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And just $ 89 to the next strech goal !!!
 
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Another stat:  The kickstarter page has been visited by 8816 people.

So maybe it is fair to say that for that one email, 21,000 people read it and 4000 of those people went to the kickstarter page.  And 1500 people backed the kickstarter.

Or, maybe 30,000 people have read at least one email about the kickstarter, 8000 of those people went to the kickstarter page. 22,000 did not.  


22,0000 did not.  

I think this is reasonable because the whole premise of SKIP sounds goofy.  So then I'm thinking that the video does a great job of clearing that up.  (emphasis on "I think").  

As I am trying to be smart about doing this kickstarter thing, I wish to reach the 22,000 that read at least one email but did not go to the kickstarter.  

I think the key is the video, but it sounds like it might be the description in the kickstarter that is better.   If I'm gonna copy and paste one of the two descriptions into a future email, which one should I use?  Mine or Mikes?
 
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Barbara Kochan wrote:
I would have contributed from what I read, but I did not want to give any of my "digits" to Kickstarter, thereby contributing to my email trash load. I still will contribute if there is another way to do it, as I am very much in favor of promoting this way of being that I think is healthier for the individual, community, and planet.



My experience with Kickstarter over several years has been junkmail-free, as they let you choose if you receive any newsletters and notifications, and I don't save my credit card info on any sites. Paul does have a thread about donating, and recommends contributing to the boots via the BRK: https://permies.com/t/131224/donating-empire, or you could look at some of the items for sale on the site which benefits both Paul and the content creators.
 
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Logan Byrd wrote:

paul wheaton wrote:Logan,

So the words on the page got the point across?

Of course, your experience kinda skews the numbers in the opposite direction.  I guess I am curious about 21,000 read the email, but so few watch the video.  Maybe there is something about email stuff I don't yet understand.  Are there bots that subscribe to email lists and open emails?

Yes! The Kickstarter description got my attention.

I don't think there are bots that subscribe to email lists, but I believe any Google/Gmail or Microsoft (outlook, hotmail, etc) email address that receives the email will show up as "read" for you. They have bots that read through everyone's emails and use them to decide what advertisements are best to show.
Microsoft's in particular can be annoying, because not only will it read the email, it will also click on links in the email and look at those pages to collect more information. I believe the only link it won't click is the unsubscribe link.



It's true that Microsoft clicks the links. It proved a big problem for us with out "one-click" log in, because the link only works once, and the bots were clicking it before the person could, and so the links weren't working. We had to make specific work-arounds to make it work for hotmail users.

Barbara Kochan wrote: I would have contributed from what I read, but I did not want to give any of my "digits" to Kickstarter, thereby contributing to my email trash load. I still will contribute if there is another way to do it, as I am very much in favor of promoting this way of being that I think is healthier for the individual, community, and planet.



Like others, I don't get emails from kickstarter unless it's updates sent out by the creators. But, what you could do is set up a junk email and use that to support via kickstarter. Just make sure to list that junk email as a secondary email here on permies. That way, when we give out the rewards, they will be linked to your permies account.

(When people use a different email than their permies email, it causes some headaches for us. Basically, the person ends up with a auto-generated account linked that email address. Often the person doesn't realize it, and complains that they don't have their rewards. Then we have to track down their other account, and merge the accounts together. It's a pain. BUT, if the person adds their junk email as a secondary email in their profile, then the rewards get automatically added to their account. It's so much smoother!)
 
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Paul, does Kickstarter show a stat for direct external links to the project, vs someone browsing Kickstarter and clicking it from there? It would be nice if KS had content creator links you could customize, so when you send out an email you could use a one-time, custom link and their tracking could show you how many clicks to the project you receive from each one.
 
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Barbara Kochan wrote:

Logan Byrd wrote:I would have contributed from what I read, but I did not want to give any of my "digits" to Kickstarter, thereby contributing to my email trash load. I still will contribute if there is another way to do it, as I am very much in favor of promoting this way of being that I think is healthier for the individual, community, and planet.



Barbara, I share your grief with junk mail.  With Kickstarter, once your pledge is collected and you have the goodies, you can unsubscribe by deleting your account https://help.kickstarter.com/hc/en-us/articles/115005127134-How-do-I-delete-my-account- The only issue is that you will not get any updates.  The other way is that  when you get an email, down the bottom is an unsubscribe button and you click it or alternatively go to the settings and manage the emails through your account settings.  See the settings on my account. Hope one of the 3 ways help.  My go to is the account settings.

Kickstarter-Account-Settings.jpg
Where the settings are on Kickstarter to change what and how you receive information from Kickstarter (my account)
Where the settings are on Kickstarter to change what and how you receive information from Kickstarter (my account)
 
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Mark Brunnr wrote:Paul, does Kickstarter show a stat for direct external links to the project, vs someone browsing Kickstarter and clicking it from there? It would be nice if KS had content creator links you could customize, so when you send out an email you could use a one-time, custom link and their tracking could show you how many clicks to the project you receive from each one.



Kickstarter does provide a report that shows where the coin came from.  Here's a bit of a copy and paste for the top of that report:


monthly-ish day 1 Custom 316 13.61% $11,556.00
Email Kickstarter 189 11.43% $9,705.50
Email Kickstarter 99 5.68% $4,826.00
dailyish day 3 Custom 110 5.53% $4,695.00
Direct traffic no referrer information External 70 3.87% $3,289.33
dailyish day 2 Custom 68 3.54% $3,009.00
Project Preview Custom 58 3.15% $2,674.00

I think that "email" means that they sent out an email to all the people that said they would like to be notified when the project started.  

As you can see, we are using the kickstarter "referrer" feature - we put in a description and it spits out a special link.   For example, I just now put the phrase "gummy bear" into the referrer stuff and it gave me back

  https://www.kickstarter.com/projects/paulwheaton/skip-0?ref=8mqspl

So kickstarter converts "8mqspl" to "gummy bear".  If 20 people backed the kickstarter with that link, we would see that in the referrer report.  This is how we do the kickback stuff.

 
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Currently there are these two stretch goals we have already reached:





And we have already lined up a new stretch goal for $90k .... so I am telling you all a little early:  6 tickets to the rocket mass heater jamboree this october.  

From the FAQ:

Some of the stretch goals are for a limited number of people. How do you decide who gets them?

After the kickstarter is over, we will send a “kickstarter survey” to all of the backers. It will say something like “do you wanna go?” And then we will take a look at all of the people who want it and select the ones who have put in the most money. For some things there might be 200 people that want the thing, so only the highest backers will get the thing. And for other things there might only be 4 people that want the thing - so even $65 backers might get the thing.

Hint: throw an extra bit of money into your pledge so that you are ahead of everyone else at your reward level.


 
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I think I qualify as a generic "busy" person that often has little or no time for long emails and/or videos, so maybe my experience would apply to some number of other "busy" people. I also used to work in web usability for what it's worth.

I've received lots of communications about the Kickstarter, and maybe I'm subscribed to the dailyish etc. in text-only mode because I don't remember seeing any spiffy-looking graphics like the ones shown at all.

Anyway, if the idea is to get me to watch the video, the best you could do for me would be to send me a *really* short email saying something like

"Wondering what this SKIP idea is all about, and whether to back the Kickstarter? This snappy 4-minute video explains everything, and it's fun to watch too!"

...followed by a hot-linked pic from the video, or even better, a super-tiny embedded video so I don't have to go to YouTube (I know you probably can't compress it that much, but just in case). Anyway, if I'm feeling busy, there's no chance I'm gonna watch a video unless I know how long it is.

For us text-only-email folks, maybe you could make some text art that would get my attention and make me click.

That said, depending on the time of day I receive it and what I have on my mind right then, some days you might be out of luck no matter what you do, I'm not watching your video or anyone else's.

Hope this perspective helps you with your crafty plans.
 
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Very cool! So I just changed my pledge using the gummy bear link, curious to see if it transfers my total pledge amount to that link, or just my "diabolical" change... (and maybe a chance at the RMH jamboree!)
 
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Mark Brunnr wrote:Very cool! So I just changed my pledge using the gummy bear link, curious to see if it transfers my total pledge amount to that link, or just my "diabolical" change... (and maybe a chance at the RMH jamboree!)



Nothing for the gummy bear link.
 
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Dave de Basque wrote: the best you could do for me would be to send me a *really* short email saying something like

"Wondering what this SKIP idea is all about, and whether to back the Kickstarter? This snappy 4-minute video explains everything, and it's fun to watch too!"



Or ...


"This is our kickstarter video.  The only way to confirm or deny that it is full of naked people is to watch the entire two minutes."

 
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"This is our kickstarter video.  The only way to confirm or deny that it is full of naked people is to watch the entire two minutes."  



Yes, that would get my attention!
 
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When I get an email with a youtube link, youtube shows me an image of the video.   Does that happen to everybody else?
 
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Paul, you have a great sense of humor. I think you just might get some people to watch with that last comment about the naked people

BTW, how do you select a portion of a post to quote? I either get a single word or the entire thread. Thanks
 
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Dave de Basque wrote:

"This is our kickstarter video.  The only way to confirm or deny that it is full of naked people is to watch the entire two minutes."  



Yes, that would get my attention!



I am sending an experimental email to the plotskateers.  

The kickstarter is currently at $84,927 and has been right around there for the last several hours.  Let's see if there is much change in the next hour.

 
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Saralee Couchoud wrote:BTW, how do you select a portion of a post to quote? I either get a single word or the entire thread. Thanks



At the top of each post is a button that says "quote"
 
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paul wheaton wrote:

Dave de Basque wrote:

"This is our kickstarter video.  The only way to confirm or deny that it is full of naked people is to watch the entire two minutes."  



Yes, that would get my attention!



I am sending an experimental email to the plotskateers.  

The kickstarter is currently at $84,927 and has been right around there for the last several hours.  Let's see if there is much change in the next hour.



Email is being sent to 7226 plotskateers.  It will probably take a little more than a half hour for all of it to go out.  So far it has been sent to 956 people and 124 people have actually opened it.
 
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I love it. Hysterical!
 
paul wheaton
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Youtube has a feature that will show you the current number of views in the last two hours.  Showing even the last five or ten minutes.  Maybe two extra views.
 
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I dunno what results I am supposed to report here, but it's watched!
 
paul wheaton
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The email has gone to 3698 people and 407 have opened it.

The video has been viewed by 6 people since the email started going out.  

One additional person has backed the kickstarter for $1.
 
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paul wheaton wrote:I
I think that this says that the poetry I wrote to the 21,000 was not inspiring enough to get people to look at the kickstarter and watch the video.  Does this seem reasonable?  Might there be other factors I haven't thought of yet?]



No it doesn't.
It sounds so dark. Negative thought without any necessary reasons.

There are other factors. Before going into them lets have an another look at numbers.
Does anybody of this 21000 people has ever supported kickstarter? Doing whatever first time is a big step.
It seems that almost 2000 did support, 10% of 20 % which is 2 % small number but on the other hand 2000 is relatively  big number.

Where these people live in the world? Do they live in a third world country, what is US %, what in Europe, or Africa? How many days day have to work to earn 65$?
Or do they maybe just procrastinate. They will do it maybe next year when...
Maybe they are just lazy or tired or they really do not see it since it is so obvious.
There could be 21000 factors.

 
Mark Brunnr
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Hmm, tough to tell if there's any nudity Paul, did the animators re-render you without pants at 2:18?!?


(and I just noticed the little dragons on the left at that time stamp for the first time- is that Nicole, Mother of Dragons? https://permies.com/t/fairy-grove-tiny-dragon )
 
It was a tommy gun. And now this tiny ad insists on being addressed as "Tommy":
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